How To Use Keywords For SEO?

How To Use Keywords for SEO - The Online Business Now - 1
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How To Use Keywords For SEO?

We need to use keywords for SEO effectively. This is the only way to increase traffic to your website organically. How to find keywords for SEO, then? Let’s dive in together.

 

SEO (Search Engine Optimization)

We need to understand that SEO is being used by all websites that want to be found. People are using the search engine to find a lot of things. You can be sure that they are looking for information. If that information is on your website, you want people to find your website. This is the basic understanding of SEO.

 

How To Find Keywords For SEO

You need a keyword research tool for it. I love to use Jaaxy for my keyword research. But the first thing that I would do is to use Google.

Google, being the number one search engine, is a great place to find keywords. Just put a search term (aka keywords) to the Google search bar but DO NOT hit Enter.

Google will show you a list of keywords that you can use. As an example, I use the term “how to use keywords”.

how to use keywords for SEO - The Online Business Now

Google immediately shows 3 additional keywords:

  • How to use keywords for SEO
  • How to use keywords in youtube
  • How to use keywords in blog

That’s how I find my keywords for SEO for this article

 

How To Determine Keywords For SEO

The steps continue. This is where I use Jaaxy to determine if my keywords for SEO are worth it. We need to see if a keyword has what it takes to be chosen.

My standards for a keyword are:

  • It has a significant search traffic.
  • It has an adequate competition.
  • It makes sense

Traffic determines if a keyword is being searched by people. The more traffic the better. It represents the possibilities of how much people will be visiting your website.

Competition will tell you if a keyword is being used by other websites. More competition is bad for your website. But No Competition is also bad. It probably a sign that the keyword doesn’t make sense.

Keywords have to make sense. The first indication is a proper grammar. People are the ones that use the search engine. They will type in the correct keywords in a proper grammar. It also indicates that a correct spelling is a must.

People might mistype but Google may correct the search terms. If Google corrects it and you have a misspelled keyword, Google will not show your website on their results. This will be a disaster.

how to use keywords for SEO-2 The Online Business Now

 

How I Use Jaaxy To Find And Research Keywords For SEO

Jaaxy.com is a great keyword research tool. You can learn all about it here.

The feature is simple yet powerful. You just need to type your keyword, Jaaxy will do the rest.

It will give you a list of keywords. Your type in keyword will be on top of the list. The rest of the list is a recommendation of related keywords.

You can save the results for further study and comparison.

how to use keywords for SEO-3 The Online Business Now

 

You can use Jaaxy to check your Site Rank. It will give you a rank for a certain keyword. The example below is for a shaving site with a keyword: best safety razor. The site still ranks 90 in Google.

how to use keywords for SEO-4 The Online Business Now

 

Another feature is Search Analysis. This is what makes Jaaxy so powerful. You can analyze the competition. You type in the keyword, choose your “search engine” and see the competition.

Look at the details.

how to use keywords for SEO-5 The Online Business Now

Jaaxy gives you all the important SEO features that your competitors use. Jaaxy checked if the keyword is used in:

  • Title
  • URL
  • Meta Description
  • Meta Keywords

Jaaxy also checks how “serious” your competitor is. It gives you information on:

  • Word count
  • Links on site
  • Alexa rank
  • Keyword density
  • Backlinks
  • Adsense

 

How to Use Keywords in Content

Learning from Jaaxy results and what really works, we can be assured that you need to put keywords in your content.

  • URL. Make sure you put the keyword in your URL.
  • Page Title. Edit your HTML Title tag to include your keyword. Mention it in the beginning of your post, too.
  • Page Description. HTML meta description is often overlooked when writing a post.
  • Use your H1 and H2 (or H3 or H4). Search engines love headings and subheadings.
  • In your links. This will help search engine to find related contents
  • In your images. Use your alt text to include the keyword.

 

How NOT to Use Keywords

I believe you have a bunch of ideas on how to improve your SEO. But a fair warning should be given. You DO NOT want to put keywords everywhere.

The main rule that you should remember and not be broken is: Make a content that is easy to read.

Stuffing keywords will make a content not natural. You will be bored to read repeated sentences over and over again. It will be too obvious that you wrote a content that focuses on search engine rather than people. People love variety and originality. Write what people love!

 

Try Jaaxy


Final Words

It is easy to use keywords for SEO if you have the tools. Jaaxy is one of the best keyword research tools out there. It is important for your website to have a proper keyword tool.

Do you use any keyword research tools for your SEO? Can you share with us what is your experience?

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14 thoughts on “How To Use Keywords For SEO?

  1. Great tutorial and recommendations! I use Jaaxy as well and can testify on how great a tool it is. Really helped me a lot with keyword research especially when I was still starting out and didn’t know a lot! I also use the google method sometimes since it gives me new keyword ideas for articles. 🙂
    Are there other SEO tools aside from jaaxy that you recommend?

    1. Hi Chiqui,

      I mostly use Jaaxy and Wealthy Affiliate Keyword Research Tool. I found they are the easiest to use but very comprehensive.

      Yes, there are other keyword research tools like from SERPS.com (cost $49 per month) and Moz.com (cost $99 per month) but I still prefer Jaaxy.

  2. Great tips on keywords Arief. It took me over a year to understand how important this part of SEO really is. It’s not easy but you need to find those words and phrases that people are searching for or they never find you. Great post on keywords and I understand a little bit more on this subject. Thank you, Peter.

    1. Hi Peter,

      I am glad that I can help you understand SEO a bit better. Keywords are important for SEO. That’s how search engines find our websites. Like you said “or they never find you”. 😀

  3. Hello Arief, thank you for a useful post on keyword search for websites. It is easily understood. You gave not only the relevance of keywords, but how to obtain them both from Google and Jaaxy keyword tools. You gave additional information on how to choose keywords and what constitute a good keyword.
    I myself use a free keyword tool. However, the extra features of Jaaxy were well highlighted in your post.

    1. Hi EJ,

      Jaaxy is a great tool. You should try it for free first. You will be amazed by its power. The pricing is very competitive, too. Other keyword research tool can charge you $100 per month.

  4. Nicely written. So would you suggest that all the images in an article about how to create good content for websites all have that keyword in their alt text? Or should the alt text just be a good fit for your article knowing that when they hover over the image the caption will pop up?

    1. Hi Eric,

      When you hover your mouse over an image, it will show the caption only. Not the alt text.
      You need to use alt text with your keyword and its semantic and synonyms. Search engines will read the alt text to help categorize the image.

      So yeah, I suggest that all images in an article use alt text.

  5. That was an awesome SEO post. I struggle with this often as i am just writing and not going back to fix for SEO ratings. I have bookmarked this for more referral and to se what other thoughts you have. Thank you for sharing your knowledge.

    1. Hi Brent,

      Thank you for bookmarking. I think you should go back and fix your SEO data. It will help your ratings tremendously. A little set back can help you jump forward.

  6. hey great tips on how you find and use keywords for SEO. I have used the Jaxxy keyword tool before and it’s by far the best one around. I like the idea of also putting the keywords in some images and the description, thanks I wil start doing that myself.
    Great article and I love the blog.
    Rose

    1. Hi Rose,

      Thank you for dropping by. People tend to forget that images get ranked, too. You need to use them to your advantage. Do not forget about videos. They also play a huge part in your SEO!

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